What it is: An illuminating, protective shampoo specially formulated for color-treated hair.Who it's for: Anyone with cosmetically colored hair.What it does: The formula, characterized by a rich and full-bodied foam, gently cleanses the hair, protecting the color and keeping it shiny for longer. How to use: Apply a small amount to wet hair and gently massage into scalp, lengths and ends of hair. Repeat if needed. After rinsing out, follow with Minu Conditioner. 8.45 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc Cruelty-free Made in Italy