How is it possible that Harvard is more affordable for most American families than their local state university? Or that up to half of eligible students receive no financial aid? Or that public universities are rejecting homegrown middle- and working-class applicants and instead enrolling wealthy out-of- state students? College admission has escalated into a high-stakes game of emotional and financial survival. How is the deck stacked against you? And what can you do about it? Susan F. Paterno, a veteran academic and journalist, answers these questions and more in . Paterno helped her four very different kids navigate the application process to a wide range of colleges, paying for their four-year educations on a finite budget. She incisively decodes the college admission industry—the consultants, the tutors, the rankers, the branding companies hawking “advantage”—and arms you with the knowledge you need to make the system work for you. You’ll learn how to narrow your focus, analyze who gets in and why, and look for the right financial fit before considering anything else, including geography, reputation, and, especially, ranking. Among the tools and insights in : · A playbook for the Hunger Games of higher education, explains the anxiety, uncertainty, and chaos in college admission, explodes the myth of meritocracy, exposes the academy’s connection to America’s widening gap between rich and poor, and provides strategies to beat—and reform—a broken system.