With photos and tips for turning sneakers from well-known brands like Adidas and NIKE sneakers into works of art, the team at the popular magazine introduces you to six experts' construction techniques, and gives step-by-step photo instructions. The nine projects range from easy—painted details that can be completed in a weekend—to advanced, such as fully rebuilding the upper. While customizing any sneakers is a creative hobby or business, there are certain sneakers that are actually officially recommended by the manufacturer for customization, such as the Air Max 270; info on working with these is included. By mastering the basics along with many other helpful skills, you'll up your game. For example, the hydrographic film used to transfer difficult-to-hand-draw designs is hard to obtain. You'll learn the technique of “waterslide decal paper customization” requiring just a home printer and waterslide decal transfer paper. Enjoy customizing your own sneakers and asserting your individuality!