What it is: A primer that smoothes skin for an even makeup applciation and plumps skin to improve the look of fine lines and wrinkles.What it does: The hydrating primer is the best moisturizing primer for beauty lovers with dehydrated or mature skin. Create a breathable, replenishing base that will keep makeup looking fresh until it's washed away. How to use: Apply after skin care. Gently massage a dime-sized amount of the primer onto skin with fingertips. For an extra dewy look in key areas, pat an additional layer onto skin. Paraben-free; sulfate-free; formaldehyde-free; fragrance-free Made in the USA