What it is: A formula that adds lift to fine and medium hair by creating strong texture at the roots before styling with heat.Who it's for: Ideal for those with fine-to-medium hair types.What it does: Infused with antioxidant-rich argan oil, it adds volume for long-lasting texture, body and movement. How to use: Shake the can well and spray on towel-dried hair at the roots. Using a round brush, blow-dry in sections, lifting hair away from the scalp. Paraben-free; phthalate-free; sulfate-free Made in the USA