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Barnes and Noble

Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry

Current price: $199.99
Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry
Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry

Barnes and Noble

Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry

Current price: $199.99

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First, the book presents the theoretical fundamentals and concepts in 11 specific chapters. This basis is then enriched by three parts with case studies, focusing on information, creation and provision respectively. Finally in a concluding part the editors sum up the book and give an outlook on the implications, learnings and future perspectives of open innovation, crowdsourcing and collaborative consumption in the tourism industry.

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