* Plush-matte finish for soft, velvety lips

* Long-wearing & moisturizes lips for 8 hours*

* Feels comfortable & lightweight



*instrumental test on 30 participants



WHY WE LOVE IT:

It’s time to treat your lips to the 5-star tint experience they deserve. The plush-matte finish and soft-focus blurring effect make lips look smooth and velvety, while all-day moisture and a long-wearing, lightweight formula help lips stay comfortable. Plus, the custom curved applicator easily outlines lips. Glide it on for major good luxe.



* 8-hour* moisture

* 8-hour* long-wear

* Smudge-proof

* Water-resistant & humidity-proof

* Doesn’t feather or bleed



CRUSHIN’ ON PLUSH:

* 97% said it feels comfortable on lips all day**

* 100% agree it feels cushiony**

* 98% said lips look velvety**

* 96% agree it gives lips a soft-focus blurring effect**

* 96% said it feels silky**



WHAT’S IN IT FOR LIPS?

* Hyaluronic Acid helps smooth the appearance of fine lip lines through hydration

* Goji Berry & Raspberry Seed Oil, emollients rich in essential fatty acids like omega-6, help lips look smooth

* Glycerin helps retain moisture and contributes to smooth application



*instrumental test on 30 participants

**self-evaluation by 104 participants after 1 week



SHADE NAMES & DESCRIPTIONS:

* 02 Cream Puff almond pink

* 06 Pillow Play pink blossom

* 10 French Toast mauve brown

* 12 Purrr soft fig

* 16 Fuzzy Slippers soft coral

* 26 Quilty Pleasure rosewood



TIPS & TRICKS:

Lookin’ plush & pouty! Glide onto lips and layer to build intensity.



Beauty Tip:

Define & line lips with the applicator tip, then fill in & blend using the curved sides.