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PR Today: The Authoritative Guide to Public Relations
Barnes and Noble
PR Today: The Authoritative Guide to Public Relations
Current price: $59.95
![PR Today: The Authoritative Guide to Public Relations](https://prodimage.images-bn.com/pimages/9781137495686_p0_v4_s600x595.jpg)
![PR Today: The Authoritative Guide to Public Relations](https://prodimage.images-bn.com/pimages/9781137495686_p0_v4_s600x595.jpg)
Barnes and Noble
PR Today: The Authoritative Guide to Public Relations
Current price: $59.95
Size: Paperback
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This new and fully-updated second edition of this acclaimed textbook offers a guide to public relations, spanning all aspects of PR work, including fashion, event management, crisis communications, politics, celebrity PR and corporate communications, and takes account of the rapid change in the PR industry. It It combines essential practical guidance with a thought-provoking analysis of this exciting but enigmatic industry, its ethical dilemmas and the role it plays in the contemporary world-not least its controversial but crucial relationship with the media.