Reflections of a Serial Entrepreneur includes hundreds of questions and pointers that will be invaluable to any aspiring entrepreneur. Filled with practical, useful, and accurate ideas on every aspect of a newborn company, this is a how-to field manual to getting it done. The author has built and operated five companies in different industries so his ideas cross industry lines and will work for every business. Too many entrepreneurs think their business is unique or harder than others. Stoddard feels the challenges we face are similar and therefore the solutions are universal. His practical and proven techniques will apply to your business regardless of what industry you are in. He brings real world workable and proven techniques to the subject matter and arms the newly minted entrepreneur with the right ammunition to guarantee success. Bud Stoddard has a no-nonsense, tell it like it really is approach that will entertain as well as enlighten the reader. If you have ever considered starting your own business, Reflections of a Serial Entrepreneur is must reading and will return the purchase price a thousand times over.