WHY WE LOVE IT: Get MATTE, get even! Glide on a smooth & precise line with Benefit’s NEW roller liner true matte liquid eyeliner! Perfect for creating any look, from a thin line to a dramatic cat eye, this matte liquid liner features an easy-glide precision felt tip for sharp, controlled lines and a super-smooth application that won’t drag! The quick-dry, waterproof* formula lasts 24-hours** and dries to a natural-matte finish. It doesn’t fade, flake, bleed or smudge... so you can let the good times roll all day & night!' *instrumental test on 21 women **instrumental test on 20 women - 94% said it creates a smooth continuous line*** - 93% said it doesn’t tug or drag on skin*** - 91% said it stays put*** ***self-evaluation by 101 women after week 1



HOW TO APPLY: Stay in line, gorgeous! Using the side of the pen, stamp along lashline to map out the direction of your liner. Start your wing from the outer corner of your eye & bring it in towards the inner corner. Connect the lines & refine to get your perfect look!



BEAUTY TIP: Line & lash! Pair roller liner liquid eyeliner with Benefit’s bestselling roller lash curling & lifting mascara (sold separately) to complete your wide-awake, flirty eye look!