This luxurious mask is developed so that it melts into your skin, allowing the key ingredients to penetrate the skin's surface. Rooted deep in Japanese tradition, this unique face mask infuses the purity of rice ferment water and niacinamide to provide healthy, glowing skin. Discover a facial mask that's 98% naturally derived and 44% organic and includes age-old ingredients that have been trusted by Japanese women for centuries. This mask will unveil a softer, brighter, and more refined complexion that reflects that healthy, youthful glow that Japanese women are known for. THIS ORGANIC FACE MASK is 98% naturally derived and 44% of it's ingredients are organic. There are zero parabens, zero sulfates and zero pthalates and it's 100% cruetly free RICE + NIACINAMIDE MASK - Niacinamide is of the most effective skin brightening ingredients. It helps minimize the appearance of dark spots and uneven skin tone, giving a luminous glow. It's also known as a pore minimizer to help shrink enlarged pores and refine skin texture RICE FERMENT WATER IS a natural exfoliant that gently sloughs away dead skin cells to reveal brighter, smoother skin beneath. Also, rich in vitamins, Rice Water supplies the skin with essential nutrients and minerals that promote healthy, glowing skin THIS CREAMY FACIAL MASK will melt into your skin, which allows the key ingredients to deeply penetrate your skin, unveiling softer, healthier and brighter skin. Add this Japanese face mask to your J Beauty routine to achieve the flawless complexion that Japanese women are known for SHINBI JAPANESE BEAUTY products promise to deliver effective skincare products that truly work. All our products provide natural and sometimes organic formulations. Our select ingredients are imported from Japan and are proven to provide kagayaku hada known as "Glowing Skin"