Learn to Speak the Language of Success DO YOU EVER WONDER WHY, despite your hard work, you aren't as successful as others? Success isn't dictated by luck or innate talent but by how well you communicate with others. Success depends on relationships; relationships are based on connection; connection is built on communication. Fortunately, communication is a skill everyone can master. Speak and Get What You Want shows you how to crack the connection code. You'll learn: The three easy rules of effective communication How to keep the conversation focused on others' favorite topic: themselves The 1% principle: why tiny tweaks in your communication style yield big results How to avoid common traps that derail communication Simple steps to becoming a powerful speaker who inspires people to act How to "read the room" and bring the right energy to every interaction A foolproof template for crafting presentations that get results How to master the art of listening and asking the right questions Persuading people is easy once you know how. Whether you're speaking to one person or 1,000, applying the simple principles in this book will help you make connections, build relationships, and achieve success in business and life. CHAD KERBY is a globally recognized speaker and authority on strategic communication. He teaches companies how to use effec- tive communication to boost revenue, inspire their employees, and achieve outstanding results. TK STRATTON, the principal of real estate investment firm Kinella Capital LLC is a trusted advisor to high-net-worth individuals. He is widely acclaimed as "the builder" in entrepreneurship and real estate investment circles.