This essential step-by-step guide for anyone launching or expanding a business has been used by over two million entrepreneurs and in over one thousand business schools. Named one of the 100 best business strategy books of all time. This updated eighth edition of includes expert help, worksheets to jumpstart the process, a sample business plan, tips on impressing funders, winning tips for competitions, secrets to successful crowdfunding, building a global business, and much more. This guide covers every aspect of a successful business plan, from business strategy, winning over investors or lenders, and much more.