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The McDonaldization Thesis: Explorations and Extensions / Edition 1

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The McDonaldization Thesis: Explorations and Extensions / Edition 1

Current price: $79.00
The McDonaldization Thesis: Explorations and Extensions / Edition 1
The McDonaldization Thesis: Explorations and Extensions / Edition 1

Barnes and Noble

The McDonaldization Thesis: Explorations and Extensions / Edition 1

Current price: $79.00

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Ritzer discusses the process of McDonaldization, and scrutinizes: the labour process and the degree to which it has been McDonaldized; the relationship between McDonaldization and globalization and Americanization. Part Three presents new means of consumption and the book concludes with a re-evaluation of the McDonaldization thesis and its future.

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