In , William G. Tierney brings together a distinguished group of practitioners and scholars to describe how colleges and universities might respond effectively to changing social, demographic, and political forces. In each chapter, the contributors diagnose a specific problem and show how solutions can be found by reorienting basic work structures and designing nimbler, more creative organizations. Their goal is to encourage systemic change throughout the academy, and they propose far-reaching changes in such areas as management, marketing, and assessment. provides practical, real-world solutions for achieving high performance in colleges and universities.