Women make over 80% of healthcare decisions in everyday life, yet only 4% of all medical research and development is focused on women's health issues. From periods and childbirth to menopause, female pain has been normalized, as society shrugs and says "Welcome to being a woman" instead of coming up with better solutions. But it doesn't have to be this way. In , award-winning journalist Marina Gerner PhD takes an eye-opening look at the innovators challenging the status quo to deliver the healthcare solutions women need. With interviews from 100 entrepreneurs across 15 countries, explores the future of women's health, where female-focused companies are developing products to help women at every stage of life. Some of these products include: Gerner also takes the reader inside the boardroom, where only 2.1% of venture capital dollars goes toward companies founded by women, and issues a rallying cry: Women should not be denied solutions to health issues because of embarrassment and ignorance. Every woman deserves better.