Ultra Hydrating Gel Moisturizer

A few years ago, a few of our office Crew Members admitted to our beauty Buyer that, in spite of their TJ's allegiance, they were still shelling out the big bucks for a particular name-brand gel moisturizer. Eager to see what the fuss was about, our Buyer tried it for herself, and she was instantly sold on its light, aqueous formula. What she was not sold on, however, was its $50(!) price tag. She knew TJ's could do better, so she contacted one of our favorite high-end skincare producers—a company overseen by a panel of board-certified dermatologists—and the rest is epidermal history. Trader Joe's Ultra Hydrating Gel Moisturizer is the moisturizing deluge your pretty, parched visage has been thirsting for. The water-based gel formula is packed with skin-soothing ingredients, like aloe leaf juice and green tea, birch leaf, & milk thistle extracts. It also contains the holy grail of modern moisturizing ingredients: sodium hyaluronate, or the salt form of hyaluronic acid, prized for its ability to both "lock in" skin's natural moisture and add to it, without leaving an oily residue. Like an oasis in the desert, our paraben-free, fragrance-free, never-tested-on-animals Ultra Hydrating Gel Moisturizer is here to rehydrate. Simply apply to the face and neck after cleansing with your favorite TJ's face wash, twice a day or as needed, and you'll be glowing in no time—radiance restored!