This crucial question is rarely asked or answered. And some standard answers – follow your moral compass, your conscience, or your values – offer more inspiration than practical guidance. This book argues that, when we make final, hard decisions, we learn what is right by defining – personally – what is right. We find moral clarity by creating it. The book presents a fresh, challenging, and practical perspective on our hardest decisions. It offers a new conceptual approach for teachers and scholars and practical guidance for leaders and managers.